About us



About us

At Cafédirect we believe things that are made better taste better, which is why we only work directly with expert smallholders to create our award winning range of tea, coffee and hot chocolate. For over 20 years we’ve built real relationships with smallholder growers because the big thing smallholders have is pride and passion…and that’s what goes into every single one of our delicious hot drinks.

In return we pay growers what they deserve, instead of paying middlemen. We have two growers on our board of directors and 75% of our growers are also shareholders in Cafédirect.  And by working together in true partnership we do more, investing over 50% of our profits in growers to create a more sustainable future.

Cafédirect. Made the Small Way.